10 steps to increasing travel website bookings with marketing automation This article dives into the ways travel and hospitality industries can benefit from using email and marketing automation technology to increase website bookings all year round. Source: Hotel Marketing 10 steps to increasing travel website bookings with marketing automation
Travelers return to booking with traditional agents in digital twist After years of tough competition with OTAs, traditional agencies are re-gaining popularity as travelers seek out bespoke service and specialist advice over discounted deals. Source: Hotel Marketing Travelers return to booking with traditional agents in digital twist
TripAdvisor adds IHG to instant booking marketplace TripAdvisor entered a partnership with IHG to include all the company’s hotel brands in the TripAdvisor instant booking marketplace. Source: Hotel Marketing TripAdvisor adds IHG to instant booking marketplace
Podcasts want to be the next big thing in hotel content marketing At a time when hotels, such as Marriott with its content studio, are already creating their own short films, why wouldn’t they start producing their own podcasts? Source: Hotel Marketing Podcasts want to be the next big thing in hotel content marketing