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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

TripAdvisor product chief says transition to booking site isn’t easy

TripAdvisor product chief says transition to booking site isn’t easy Next year will be a make or break year for TripAdvisor Instant Booking. Either the economics work out and consumers start treating TripAdvisor as a booking site or the company will have to pivot. Source: Hotel Marketing TripAdvisor product chief […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Ctrip extends global reach with $1.7 billion Skyscanner acquisition

Ctrip extends global reach with .7 billion Skyscanner acquisition Ctrip.com will buy air-ticketing specialist Skyscanner for about $1.7 billion, as China’s biggest online travel company explores ways to expand beyond a home market it already dominates. Source: Hotel Marketing Ctrip extends global reach with .7 billion Skyscanner acquisition

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Airbnb out to be the Wechat of travel where you can do everything with one app

Airbnb out to be the Wechat of travel where you can do everything with one app By building an even bigger ecosystem and laying down the infrastructure for users everywhere to embrace a new world order, the Airbnb-led travel revolution looks to be well on its way. Source: Hotel Marketing […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Will Four Seasons’ ‘Elite’ services cross the line into bypassing travel agents?

Will Four Seasons’ ‘Elite’ services cross the line into bypassing travel agents? Four Seasons Hotels and Resorts has launched a new invitation-only “Elite” guest program that offers exclusive services to travelers. But while guests are sure to like it, some agents feel it’s another step by a hotel company to […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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