Fairmont tests Facebook Travel Ads – and is hungry for more Hotel and travel brands are looking to pour more performance dollars into Facebook. But travel marketers said Facebook’s DTA product still requires fine-tuning. Source: Hotel Marketing Fairmont tests Facebook Travel Ads – and is hungry for more
Airbnb pledges not to replace human community with AI Airbnb wants to mold its hosts into a powerful organizing force, akin to a union, to advocate on its behalf with local governments around the world and to serve as an ideological rebuke to the advances of AI at other tech firms. Source: Hotel Marketing Airbnb pledges not to replace human community with AI
Expedia search data identifies increased demand for UK stays A “significant increase” in interest from international and domestic travelers looking to stay in the UK this year has been identified by Expedia. Source: Hotel Marketing Expedia search data identifies increased demand for UK stays
Marriott, Starwood’s “perfect marriage” keeps finger on pulse of affluent travelers Marriott’s extensive presence in the luxury sector provides the hospitality conglomerate with the ability to truly understand the changing needs and expectations of the luxury consumer. Source: Hotel Marketing Marriott, Starwood’s “perfect marriage” keeps finger on pulse of affluent travelers