Expedia sued by affiliate for stealing data and handing it to competitor

Expedia sued by affiliate for stealing data and handing it to competitor Reservation Counter has filed a lawsuit against Expedia alleging that the company stole Reservation Counter’s confidential search engine marketing data and provided it to a direct competitor, leading to the near-demise of Reservation Counter’s business. Source: Hotel Marketing Expedia sued by affiliate for stealing data and handing it to competitor

Travelers want more flexibility with loyalty scheme points

Travelers want more flexibility with loyalty scheme points New research showed that three quarters of loyalty program members are looking for more choice of rewards besides the traditional offerings of flights and hotels while more than half described redemption program only offering these rewards as ‘dated’ and ‘old fashioned’. Source: Hotel Marketing Travelers want more flexibility with loyalty scheme points