TripAdvisor chairman’s takeover comments not a vote of confidence TripAdvisor chairman Greg Maffei, who’s Liberty TripAdvisor Holdings is the company’s controlling shareholder, thinks a potential acquirer might be able to extract more value out of the company’s 375 million user base than the market currently ascribes to it. Source: Hotel Marketing TripAdvisor chairman’s takeover comments not a vote of confidence
Hotelplan goes ‘untraditional’ Encouraged by its pilot with Book on Google, Hotelplan Group is pressing on with its vision to partake in the new economy and tap international markets through its new platform, bedfinder. Source: Hotel Marketing Hotelplan goes ‘untraditional’
How travel brands are capitalising on YouTube adventure search trend A new report by Hitwise has highlighted how travelers are increasingly searching for videos related to adventure destinations on social media. Here are some key insights from the research, along with a few examples of brands driving sales through adventure-driven video content. Source: Hotel Marketing How travel brands are capitalising on YouTube adventure search trend
Hitlist, the new face of travel? Rather than manually searching for tickets as on Kayak, Hitlist users select their dream destinations, and the app monitors ticket prices and sends an alert when they hit an ideal point to buy. Source: Hotel Marketing Hitlist, the new face of travel?