TripAdvisor chairman’s takeover comments not a vote of confidence

TripAdvisor chairman’s takeover comments not a vote of confidence TripAdvisor chairman Greg Maffei, who’s Liberty TripAdvisor Holdings is the company’s controlling shareholder, thinks a potential acquirer might be able to extract more value out of the company’s 375 million user base than the market currently ascribes to it. Source: Hotel Marketing TripAdvisor chairman’s takeover comments not a vote of confidence

How travel brands are capitalising on YouTube adventure search trend

How travel brands are capitalising on YouTube adventure search trend A new report by Hitwise has highlighted how travelers are increasingly searching for videos related to adventure destinations on social media. Here are some key insights from the research, along with a few examples of brands driving sales through adventure-driven video content. Source: Hotel Marketing How travel brands are capitalising on YouTube adventure search trend