Why hotel marketers opt for Facebook’s Dynamic Ads for Travel By providing the viewer with more relevant content, Dynamic Ads for Travel are the most effective way for travel brands to reach potential customers on Facebook. Source: Hotel Marketing Why hotel marketers opt for Facebook’s Dynamic Ads for Travel
Guest expectations for complimentary hotel services and amenities increase As revenue growth tapers off at the peak of the lodging cycle, hotel managers are now looking at cost containment to improve profitability. This will put pressure on the continuation of offering complimentary services and amenities. Source: Hotel Marketing Guest expectations for complimentary hotel services and amenities increase
European tourism shows modest growth in 2016 European tourism demand continues to grow and proves resilient to safety and security challenges and political turmoil. Overall growth, however, has slowed from the previous years. Source: Hotel Marketing European tourism shows modest growth in 2016
New Sabre’s CEO outlines the company’s future path A key element will be the sale of ancillary products and services, and the soon-to-be-rolled-out next iteration of the Sabre Red Workspace is “a huge leap forward.” Source: Hotel Marketing New Sabre’s CEO outlines the company’s future path