What is the impact of social media on travel? When it comes to planning the perfect holiday, Instagram has become a huge factor for many young people today. Source: Hotel Marketing What is the impact of social media on travel?
Brand.com, OTA bookings continue to grow Brand.com year-to-date bookings are up +7.7% compared to the same period last year and are growing faster than OTA (+7.1%), according to new Kalibri Labs data. Source: Hotel Marketing Brand.com, OTA bookings continue to grow
How Marriott’s Aloft brand uses music to reach experience-obsessed Millennial travelers The chain has invested in services and travel experiences that will be particularly resonant for a younger traveler. Source: Hotel Marketing How Marriott’s Aloft brand uses music to reach experience-obsessed Millennial travelers
WhyHotel raises million to bring pop-up hotel rooms to cities across the U.S. With Airbnb gearing up to go public in 2020, a slew of startups have gotten in on the “alternative lodging” action. Source: Hotel Marketing WhyHotel raises million to bring pop-up hotel rooms to cities across the U.S.