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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Airlines’ engagement with customers on social media is now critical to success

Airlines’ engagement with customers on social media is now critical to success From updates on crises, to feedback about inflight service, social media has now become the most important and fastest way for airlines to connect with their customers, as well as for customers to get real-time information regarding their […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

TripAdvisor product chief says transition to booking site isn’t easy

TripAdvisor product chief says transition to booking site isn’t easy Next year will be a make or break year for TripAdvisor Instant Booking. Either the economics work out and consumers start treating TripAdvisor as a booking site or the company will have to pivot. Source: Hotel Marketing TripAdvisor product chief […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Ctrip extends global reach with $1.7 billion Skyscanner acquisition

Ctrip extends global reach with .7 billion Skyscanner acquisition Ctrip.com will buy air-ticketing specialist Skyscanner for about $1.7 billion, as China’s biggest online travel company explores ways to expand beyond a home market it already dominates. Source: Hotel Marketing Ctrip extends global reach with .7 billion Skyscanner acquisition

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Airbnb out to be the Wechat of travel where you can do everything with one app

Airbnb out to be the Wechat of travel where you can do everything with one app By building an even bigger ecosystem and laying down the infrastructure for users everywhere to embrace a new world order, the Airbnb-led travel revolution looks to be well on its way. Source: Hotel Marketing […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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