How Starwood Hotels engages high-value travelers with timely ads

How Starwood Hotels engages high-value travelers with timely ads Starwood Hotels wanted to stay top of mind with loyal site visitors when they go online to find hotel rooms. To encourage these visitors to take the next step, the brand used remarketing lists for search ads (RLSA) to reach them at the moment they decide to book a room, leading to a higher ROI. Source: Hotel Marketing How Starwood Hotels engages high-value travelers with timely ads