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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Expedia promises investigation over bait and switch allegation

Expedia promises investigation over bait and switch allegation Expedia says it will look in to whether its own regulations were followed correctly after being accused of a “bait and switch” scam. Source: Hotel Marketing Expedia promises investigation over bait and switch allegation

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

OTA bookings not only cost more, they also bring less total revenue

OTA bookings not only cost more, they also bring less total revenue Sometimes, we all need to be reminded of just how much we’re throwing away by leaning too heavily on OTAs as a primary source of online bookings. Everyone knows that OTA bookings cost more, but very little is […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Internet sales overtake traditional agents at Best Western Australasia

Internet sales overtake traditional agents at Best Western Australasia Head of Commercial Steve Richards told members at Best Western’s annual conference on the Gold Coast that surging internet sales powered the strong results. He also revealed that online sales overtook bookings by traditional travel agents at Best Western for the […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

These travel hacks just don’t work

These travel hacks just don’t work When it comes to travel, everyone wants to be a hacker. Problem is, most of the hacks don’t work and may hurt travelers more than they help. Maybe we should try to be smarter consumers instead. Source: Hotel Marketing These travel hacks just don’t […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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