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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Customers who book through OTAs – facts, trends and some surprises

Customers who book through OTAs – facts, trends and some surprises Everyone knows (or thinks they know) a lot about OTA consumers. Yet when it comes to attracting them to your hotel, the Expedia group thinks it can offer its hotel partners a little more insight. Source: Hotel Marketing Customers […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

How hoteliers are meeting the challenges of the ‘Mobile First’ world

How hoteliers are meeting the challenges of the ‘Mobile First’ world The challenges and opportunities the industry faces in serving the world’s 2.6 billion smartphone users are the subject of a new report produced by Sabre and Tnooz, Mobile in Travel: The End-to-End Impact. Source: Hotel Marketing How hoteliers are […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Survey reveals Brexit impact on destinations of choice

Survey reveals Brexit impact on destinations of choice In a new post-Brexit travel report Spain has been revealed as the most popular holiday destination amongst British holidaymaker’s post-Brexit, whilst Greece is the word with 40% saying they will travel to the destination over the next 12 months. Source: Hotel Marketing […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

How hotels can work with, not against OTAs

How hotels can work with, not against OTAs Industry experts agreed that OTAs may not be the ‘necessary evil’ they are made out to be, and may actually offer many features designed to help, rather than hinder, hoteliers. Source: Hotel Marketing How hotels can work with, not against OTAs

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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