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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Travelers not yet seeing the value of truly personalized travel experiences

Travelers not yet seeing the value of truly personalized travel experiences The inability of travel providers and other companies to earn the trust of consumers is a huge roadblock to winning customers and building brand loyalty. More than in any other sector, travel consumers are comfortable making purchases without human […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Airbnb wants to be a media company

Airbnb wants to be a media company The company calls on creatives to consider the platform as a branding channel, similar to a Facebook or Instagram, rather than simply an accommodation booking site. Airbnb is looking for creatives to get imaginative with how they can engage people with a brand […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Uncertainty rules as business travel industry sorts through Brexit implications

Uncertainty rules as business travel industry sorts through Brexit implications Effects of the vote outside the United Kingdom will play out over time but already have begun to take shape economically and politically. Source: Hotel Marketing Uncertainty rules as business travel industry sorts through Brexit implications

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Half of Hotwire’s hotel transactions are now mobile

Half of Hotwire’s hotel transactions are now mobile Hotwire.com announced changes to its mobile booking platform and shared insights on the way digital technology is changing travel patterns. Source: Hotel Marketing Half of Hotwire’s hotel transactions are now mobile

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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