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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Restaurant-goers are eager for deals

Restaurant-goers are eager for deals Regular diners overwhelmingly want to receive information on discounts and special offers from restaurants, according to a Q1 2016 survey from Deloitte. Source: Hotel Marketing Restaurant-goers are eager for deals

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Marriott and Starwood merger starts with focus on loyalty

Marriott and Starwood merger starts with focus on loyalty With its $13 billion acquisition complete, Marriott International has taken the first steps to integrate with Starwood Hotels & Resorts by focusing on the two companies’ most loyal customers. Source: Hotel Marketing Marriott and Starwood merger starts with focus on loyalty

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Expedia: End to hotel dimming, spotlight now on commissions

Expedia: End to hotel dimming, spotlight now on commissions Even if the practice of dimming is no longer a strategy for some OTAs, other contentious issues remain in the OTA-hotel relationship not least of which is high commission rates. Source: Hotel Marketing Expedia: End to hotel dimming, spotlight now on […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Brexit delivers cheaper hotel rooms, as business travel budgets are being slashed

Brexit delivers cheaper hotel rooms, as business travel budgets are being slashed Brexit has led to uncertainty, and uncertainty scares businesses. Hotels will have to focus more on leisure travelers. They need them to hold the sector up because PwC has noticed that business travellers are staying home. Source: Hotel […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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