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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

6 common hotel booking mistakes

6 common hotel booking mistakes According to Todd Dunlap, managing director of Booking.com, Americas, there is no hard-and-fast rule for the best time to book, but anticipating the seasonality of a destination and taking into account the most popular times to make reservations can help save you money. Source: Hotel […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Content marketing lessons from the best in travel marketing

Content marketing lessons from the best in travel marketing How do marketers in the travel space succeed at content marketing? This question was on the minds of over 150 marketers seated in a content marketing session during HSMAI’s Digital Marketing Strategy Conference in New York City. Source: Hotel Marketing Content […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hotels need to up their personalisation game to compete

Hotels need to up their personalisation game to compete Personalisation is what separates a good and a bad hotel experience. When done well, guests will hardly notice. For them, everything just feels right. Many things can be done without asking, but it should also be possible to customise a stay […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Marriott ups offer, wins Starwood bid

Marriott ups offer, wins Starwood bid Marriott reached an amended agreement to acquire Starwood Hotels & Resorts after boosting its bid to $13.6 billion, which is 10% higher than the agreement the two companies reached in November and about 2% more than a competing bid that Anbang Insurance Group made […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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