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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Hilton is trawling for millennials on Snapchat

Hilton is trawling for millennials on Snapchat With a typical customer aged over 35 and traveling on business, Hilton knows it has to connect with a younger demographic more likely to crash at an Airbnb when hitting the music festival circuit. Enter Snapchat, naturally. Source: Hotel Marketing Hilton is trawling […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hotels are using guest perks to battle OTAs

Hotels are using guest perks to battle OTAs Hotels are giving out extra perks to guests who book directly from their websites as part of an increasingly heated war with online travel agents, and enticing travelers in new ways. Source: Hotel Marketing Hotels are using guest perks to battle OTAs

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Starwood accepts “superior” Chinese takeover bid

Starwood accepts “superior” Chinese takeover bid Starwood Hotels & Resorts said Friday that a group led by China-based Anbang Insurance Group raised its buyout bid for the hotel company to $13.2 billion, and that it will accept the offer and terminate Marriott International’s buyout agreement. Source: Hotel Marketing Starwood accepts […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Lodging drives steady growth in U.S. travel market

Lodging drives steady growth in U.S. travel market Demand is high for all types of travel in the U.S., but the hotel sector is having an especially rosy few years with demand rising faster than supply. Source: Hotel Marketing Lodging drives steady growth in U.S. travel market

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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