Are baby boomer travelers shifting away from Europe? After years of traveling to Europe, Baby Boomers are feeling the pull of Latin and South America, and the possible push of uncertainty on the European continent. Source: Hotel Marketing Are baby boomer travelers shifting away from Europe?
Airbnb struggling for traction with Brit holidaymakers British holidaymakers are not as engaged with Airbnb as the hype suggests, according to the World Travel Market Industry Report 2016. Only 12% of British holidaymakers said that they had used Airbnb. Source: Hotel Marketing Airbnb struggling for traction with Brit holidaymakers
How Book on Google differs from TripAdvisor Instant Booking This past year, Google and TripAdvisor revolutionised the travel industry by launching Book on Google and Instant Booking respectively. Comparing one with the other will help us understand them both. Source: Hotel Marketing How Book on Google differs from TripAdvisor Instant Booking
WTM: World Travel Market Industry Report reveals positive outlook The tourism industries in Greece, Egypt and Turkey could be getting back on track, according to the WTM Industry Report 2016 released today at World Travel Market London. Source: Hotel Marketing WTM: World Travel Market Industry Report reveals positive outlook