How are hotels embracing mobile moments? Mobile is changing travelers’ behaviors and expectations worldwide, making mobile moments the next battleground for hospitality and travel industry. A new Forrester brief shows hotel brands how to better embrace mobile moments. Source: Hotel Marketing How are hotels embracing mobile moments?
Expedia plans to build Facebook advertising to ‘Google-like levels’ It’s never smart for companies to get over-dependent on a third-party platform, and with that kind of thinking, Expedia is hoping to reduce its reliance on advertising through Google by building up its participation in Facebook and other social platforms. Source: Hotel Marketing Expedia plans to build Facebook advertising to ‘Google-like levels’
Airbnb faces worldwide opposition as city authorities clamp down The company’s phenomenal growth is proving to be its greatest liability. Authorities in cities around the world fear the impact it is having on their communities and are now seeking to arrest Airbnb’s near unfettered expansion. Source: Hotel Marketing Airbnb faces worldwide opposition as city authorities clamp down
How travel chatbots work better than travel apps VentureBeat’s John Brandon tests the travel messaging app Mezi to book a trip to Las Vegas. Here’s what he learned and why is not going back to his usual travel app Expedia. Source: Hotel Marketing How travel chatbots work better than travel apps