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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

The value of a hotel brand promise

The value of a hotel brand promise Recent findings by Deloitte show that a clearly defined and credible hotel brand promise can help generate rebooking, ancillary spending, and brand advocacy. Source: Hotel Marketing The value of a hotel brand promise

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Amadeus launches first online GDS booking platform in UK

Amadeus launches first online GDS booking platform in UK Amadeus has officially launched its Selling Platform Connect in the UK. The company claims it has a number of key benefits including allowing real customisation and localisation capabilities to meet each business’ specific needs, both in the front and back office. […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Airbnb admits that it purged 1,500 unflattering New York listings right before data release

Airbnb admits that it purged 1,500 unflattering New York listings right before data release In a pair of letters sent to state legislators and Airbnb users in New York, Airbnb admitted that it purged more than a thousand New York City listings from the site before publicly releasing data to […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hotelquickly enters Japan with acquisition of Tonight

Hotelquickly enters Japan with acquisition of Tonight Last-minute hotel booking app, HotelQuickly, has acquired Japan’s domestic booking app, Tonight, paving its entry into the “Land of the Rising Sun”. With the acquisition, HotelQuickly adds its 16th country and another 400 hotels to its roster. Source: Hotel Marketing Hotelquickly enters Japan […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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