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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

New data from OTA Insight highlights the root cause of rate parity issues

New data from OTA Insight highlights the root cause of rate parity issues OTA Insight unveils key findings from infographic alongside Annual Hotel Parity Review for Europe and North America Source: Hotel Marketing New data from OTA Insight highlights the root cause of rate parity issues

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Categories: Marketing Articles
Posted by marketingcomgr

OTA dominance coming under threat

OTA dominance coming under threat STR Consumer Travel Insight reports indicate that OTAs are facing rising pressures due to shifting traveler perceptions. Source: Hotel Marketing OTA dominance coming under threat

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Categories: Marketing Articles
Posted by marketingcomgr

Hoteliers wary of squeezed margins

Hoteliers wary of squeezed margins Speakers on the “President’s panel” on the first day of the Hunter Hotel Conference talked labor solutions, margin erosion and more. Source: Hotel Marketing Hoteliers wary of squeezed margins

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Categories: Marketing Articles
Posted by marketingcomgr

Blending technology and the customer experience

Blending technology and the customer experience Guest-facing hotel technology can take many forms, and brand executives say it’s important to prioritize spending so it matches what guests want. Source: Hotel Marketing Blending technology and the customer experience

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Categories: Marketing Articles
Posted by marketingcomgr
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