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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Booking a hotel direct can result in big savings

Booking a hotel direct can result in big savings Australian consumer affairs show The Checkout has done an investigation into hotel comparison websites and found a lot of the time consumers get further discounts if they call a hotel directly. Source: Hotel Marketing Booking a hotel direct can result in […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Best hotel loyalty program promotions for spring

Best hotel loyalty program promotions for spring Hotels offer seasonal promotions to spice up business in slower periods of the year or to encourage people to stay more often with a particular brand in hopes that they will become loyal followers. Source: Hotel Marketing Best hotel loyalty program promotions for […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Four in five travelers booking on hotel websites abandon their reservations

Four in five travelers booking on hotel websites abandon their reservations While it’s conceivable that many of those users are just browsing casually to check availability for their preferred dates, 13% cite the extended booking process as the reason for their frustration – suggesting that hotels could benefit from streamlining […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Expedia shifting focus to better serve China outbound market

Expedia shifting focus to better serve China outbound market Expedia is switching gears to better serve the Chinese outbound market following the sale of its majority stake in OTA eLong to Ctrip last year, which massively downsized Expedia’s presence in China. Source: Hotel Marketing Expedia shifting focus to better serve […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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