How Marriott transformed itself to meet the demands of a digital world Marriott has faced the same challenges as many other large brands over the past five years: rapid consumer adoption of digital and mobile platforms, heightened customer expectations, shortened marketing cycles and competition from digitally native upstarts. Source: Hotel Marketing How Marriott transformed itself to meet the demands of a digital world
Airbnb on pace to become world’s 4th largest online travel company Airbnb will likely become the world’s fourth-largest online-travel intermediary by the end of the year. Phocuswright expects that Airbnb will trail only Expedia, Priceline Group and Ctrip in annual gross bookings among online travel intermediaries. Source: Hotel Marketing Airbnb on pace to become world’s 4th largest online travel company
Airbnb expanding services to dining, city tours with new app Airbnb is pressing ahead with plans to expand into new travel services including restaurant reservations and city tours, transforming the company from a single-minded home-rental service to a multipurpose trip planner. Source: Hotel Marketing Airbnb expanding services to dining, city tours with new app
Expedia introduces website to demonstrate new technology Expedia launched Expedia Labs, a website showcasing travel technology that will enable developers to test their concepts and receive feedback from users. Source: Hotel Marketing Expedia introduces website to demonstrate new technology