Airbnb Is facing an existential expansion problem The mayors of 10 major markets around the globe are starting a task force to construct a common response to the problems that Airbnb brings. Source: Hotel Marketing Airbnb Is facing an existential expansion problem
Airbnb’s potential to become a hotel distribution partner Since Airbnb has become a dominating presence in the sharing economy, many in the hotel industry have wrestled with whether to fight it or join it. Source: Hotel Marketing Airbnb’s potential to become a hotel distribution partner
Satisfaction rises among luxury travelers, with more opportunities visible Ritz-Carlton Hotel is the top hotel brand for guest satisfaction, according to J.D. Power’s 20th North America Hotel Guest Satisfaction Index. Source: Hotel Marketing Satisfaction rises among luxury travelers, with more opportunities visible
The battle for ‘book direct’ may be won, but the war will be not ‘Book direct’ is the war cry of hotels and their marketing tech and consulting groups. But like real war, the costs and benefits must be evaluated. Especially for a war that is unwinnable. Source: Hotel Marketing The battle for ‘book direct’ may be won, but the war will be not