Amadeus gears up for a bigger chunk of China’s travel pie Amadeus has made significant headway in China, both with its distribution and IT solutions. The group has diligently aligned itself to experience the benefits of further deregulation steps. Source: Hotel Marketing Amadeus gears up for a bigger chunk of China’s travel pie
Hotels.com app integrates Uber Hotels.com has become the latest OTA to adopt the ride-share program into its app, so that travelers who have booked a room through the online reservation site will now be able to hail an Uber ride to their hotel with a single click. Source: Hotel Marketing Hotels.com app integrates Uber
Increased spontaneous and offseason vacations propel travel growth Growth in international tourism is fueled by increased demand in trips to cities during the “offseason” and spontaneous weekend breaks. With aspirational consumers wanting experiences rather than products, hotels need to be prepared to reach these consumers. Source: Hotel Marketing Increased spontaneous and offseason vacations propel travel growth
Airbnb CMO on communities, technology and storytelling Airbnb’s marketing chief, Jonathan Mildenhall, talks about harnessing the stories of the brand’s fans, and creating the first-ever global “community-driven superbrand.” Source: Hotel Marketing Airbnb CMO on communities, technology and storytelling