Metasearchers need to go beyond affordable fares Even as metasearch engines continue to pride themselves in helping travelers trawl through massive amounts of data, prevailing travel habits are prompting them to look at differentiating themselves beyond mere prices. Source: Hotel Marketing Metasearchers need to go beyond affordable fares
The secrets to saving money when booking hotels Savvy travellers should be able to make a saving of 15-20pc on many bookings if they take a clever look at the dynamics of booking and shop around. Source: Hotel Marketing The secrets to saving money when booking hotels
Why proper keyword research is so important for your hotel Getting a hotel to rank for the right keywords can greatly impact its success, but choosing the right keywords to target can get tricky. Here are some tips to help you research the keywords to use on your hotel website. Source: Hotel Marketing Why proper keyword research is so important for your hotel
Hotel website referral traffic down significantly A new study by digital market intelligence firm SimilarWeb analyzes the shifting sources of traffic, for thousands of sites in Accommodation and Hotels, Airlines and Airports, Online Travel agencies, Cruises and Travel Review categories. Source: Hotel Marketing Hotel website referral traffic down significantly