Travelport expands its European partnership with Expedia The Expedia Group and Travelport have announced an expanded European partnership which sees Expedia extend its use of Travelport’s Travel Commerce Platform in multiple European countries. Source: Hotel Marketing Travelport expands its European partnership with Expedia
Terrorism scares away the tourists Europe was counting on The surge of attacks in Europe as turned travelers away from Europe’s larger economies and toward calmer places like Spain, Greece or Scandinavia. Source: Hotel Marketing Terrorism scares away the tourists Europe was counting on
Where will social media users go in 2017? As social media networks continue to evolve, so does the demographic of users on the respective platforms. NewsCred looked at the data and pulled together current 2016 trends with early predictions about where social media users will go in 2017. Source: Hotel Marketing Where will social media users go in 2017?
How OTAs manipulate hotel search results A new OTA practice involves deliberatly minimizing a hotel’s appearance or ranking on its results pages. A byproduct of the behind-the-scenes conflict between hotels, which want customers to book directly with them, and OTAs, which don’t want to be undercut by the hotels. Source: Hotel Marketing How OTAs manipulate hotel search results