St. Giles hotel gives guests 360-degree cameras to shoot a VR marketing campaign To create buzz about St. Giles Hotel, the hotels marketing agency put 360-degree cameras into guests’ hands and encouraged them to shoot videos of the cities they were visiting. Source: Hotel Marketing St. Giles hotel gives guests 360-degree cameras to shoot a VR marketing campaign
Sabre launches mobile platform for business travelers Sabre introduced the Travel Experience Platform, a mobile app for business travelers that enables booking, itinerary management, messaging and travel risk management solutions. Source: Hotel Marketing Sabre launches mobile platform for business travelers
Five ways chatbots could change the hotel industry With the widespread adoption of in-house apps, instant messaging and even robots, hotels are on the cusp of a chatbot revolution. Source: Hotel Marketing Five ways chatbots could change the hotel industry
How much can loyalty programs benefit independent hotels? Loyalty programs for small, independent hotels are one of the most cost-effective ways to drive direct bookings and increase the lifetime value of guests. Source: Hotel Marketing How much can loyalty programs benefit independent hotels?