Nine habits of highly effective hotel marketers Hotels are too quick to abandon strategies that do not provide immediate and tangible returns, limiting their ability to evolve and address new challenges. Here are nine habits to strenghten your hotel distribution and marketing. Source: Hotel Marketing Nine habits of highly effective hotel marketers
Google sending out invites for a new travel app It looks like Google is cooking up yet another travel app. Google has begun inviting members to test a new app through their Local Guides program. It will be available on Android and iOS for Level 2+ Local Guides to try out. Source: Hotel Marketing Google sending out invites for a new travel app
Personalisation key in overall digital travel experience satisfaction According to the latest eTravel Benchmark results from eDigitalResearch, personalised digital experiences are a growing trend amongst travel brands and a key driver behind Booking.com’s benchmark leading multichannel experience. Source: Hotel Marketing Personalisation key in overall digital travel experience satisfaction
Asian hotel revPAR edges higher in Q1 Hotels in the Asia Pacific region experienced a small increase in occupancy and revPAR in the first quarter of 2016, although rates remained flat. Source: Hotel Marketing Asian hotel revPAR edges higher in Q1