Google further updates mobile travel experience It appears that Google has further expanded its mobile travel search experience by separating the functionality into exploring and planning. In the new plan a trip tab they offering a new, animated cost planning interface that details the average costs for hotel plus airfare at different times of the year. Source: Hotel Marketing Google further updates mobile travel experience
RevPAR is meaningless The industry still refuses to pay attention to the numbers that matter: net operating income. RevPAR is meaningless unless it flows to the bottom line, and that is not so likely now. Source: Hotel Marketing RevPAR is meaningless
Expedia’s Accelerator Program, the final nail in the coffin of hotel profitability? Expedia’s new Accelerator Program is bad news for the industry, writes Max Starkov. It will no doubt lure some weak and “asleep at the wheel” hoteliers, resulting in further over-dependence on the OTA channel and destruction of their bottom line. Source: Hotel Marketing Expedia’s Accelerator Program, the final nail in the coffin of hotel profitability?
trivago acquires Cloud-PMS Base7booking Base7booking gives hoteliers access to competitive technology, while trivago has access to over 120 million monthly travellers worldwide. An integration of both platforms will enable hoteliers to easily connect with millions of travellers and drive direct bookings through their own website. Source: Hotel Marketing trivago acquires Cloud-PMS Base7booking