Instagram now among top five travel marketing channels More than 60 per cent of travel companies are now using Instagram as part of their marketing according to new research. Although Facebook was the clear winner, a number of newer networks have made inroads alongside Instagram, with Pinterest, Vimeo, Foursquare and Tumblr also making the top 10. Source: Hotel Marketing Instagram now among top five travel marketing channels
The problem with Expedia’s new “bidding” market Nearly every hotel on this rock we live on uses Expedia and/or one of its subsidiaries as a booking channel. If we can agree here, then illustrating Accelerator as a money milking machine will be vastly simplified. Source: Hotel Marketing The problem with Expedia’s new “bidding” market
Booking.com now recommends hotels by passion The company has soft-launched a new feature, called Passion Search, which recommends destinations and hotels based on interests like stargazing, spicy food, gambling, or mountaineering. Source: Hotel Marketing Booking.com now recommends hotels by passion
Hotels.com piggybacks on election conversation with humorous fictional run Hotels.com is joining the presidential race conversation in a campaign that covers its Captain Obvious character’s fictional run as a candidate, balancing social media tools with television spots. Source: Hotel Marketing Hotels.com piggybacks on election conversation with humorous fictional run