Gartner: Most marketers will abandon personalisation The vast majority of marketers will abandon their efforts to personalise their marketing over the next five years, a new report from Gartner has revealed. Source: Hotel Marketing Gartner: Most marketers will abandon personalisation
Which? brands most travel comparison sites a 'waste of time' New survey ranks sites used to find flight and hotel deals and reveals that many offer a poor user experience – and do not list the best prices Source: Hotel Marketing Which? brands most travel comparison sites a 'waste of time'
Hotelbeds partners with easyJet Holidays The bedbank has signed a five-year accommodation supplier agreement with the airline. Source: Hotel Marketing Hotelbeds partners with easyJet Holidays
Total revenue forecasting: Sunny with a chance of profits Marketing and revenue management rely on accurate demand forecasts to plan campaigns and optimize revenue. Source: Hotel Marketing Total revenue forecasting: Sunny with a chance of profits
