Insights into U.S. travelers and their use of travel agents MMGY Global’s Steve Cohen is preparing to analyze data from a recent travel survey. He predicts that the data will show an increase in the number of brick-and-mortar agencies and a continued rise in the use of travel agents, especially by millennials and older travelers. Source: Hotel Marketing Insights into U.S. travelers and their use of travel agents
10 reasons why a hotel is better than Airbnb The debate over which is better–hotels or short-term rentals (online or otherwise)–continues to be a hot topic among travelers and industry experts. Here are some benefits that hotels, tried and true, offer that can’t be found in an Airbnb. Source: Hotel Marketing 10 reasons why a hotel is better than Airbnb
Disruptors, digital marketing, and the hospitality industry HSMAI recently had the opportunity to connect with Dr. Lalia Rach, who will be delivering a presentation on Navigating the Era of Disruption at the HSMAI Digital Marketing Strategy Conference 2016, to talk about disruptors, digital marketing, and the hotel horizon. Source: Hotel Marketing Disruptors, digital marketing, and the hospitality industry
Expedia reveals ownership in smaller travel sites Expedia Inc. made a slew of blockbuster acquisitions in 2015, ranging from shelling out $3.6 billion for HomeAway to $280 million for Travelocity, but there hasn’t been much visibility into some of its smaller investment activities until now. Source: Hotel Marketing Expedia reveals ownership in smaller travel sites