Expedia swings to loss even as bookings rise Expedia swung to a fourth-quarter loss as the company capped a year of deal making, including its $3.9 billion merger with vacation rental site HomeAway. Gross bookings rose 40%, driven by hotel room nights and air tickets. Source: Hotel Marketing Expedia swings to loss even as bookings rise
How can hoteliers maximize revenue from Google? Understanding how to maximize revenue from the extensive array of Google’s products can be daunting. To help hotel digital marketers navigate the Google landscape, HeBS Digital sat down with Google at their headquarters to discuss how hoteliers can boost customer engagements and revenues from Google. Source: Hotel Marketing How can hoteliers maximize revenue from Google?
How Airbnb is quietly positioning itself to disrupt the meetings industry Airbnb has been slowly positioning itself as a more viable hospitality product for business travelers attending conferences and large events who want an alternative, more personalized travel experience. Source: Hotel Marketing How Airbnb is quietly positioning itself to disrupt the meetings industry
Top hotel executives dissect industry’s issues Online travel agencies. Brand consolidation. The sharing economy. These are but three of the many bullet points on hoteliers’ radars. Here are some of the biggest issues in the hotel industry, according to those looking down from the C-suite. Source: Hotel Marketing Top hotel executives dissect industry’s issues