The top 5 things you need to know now in hotel digital marketing: June Edition This month, the latest digital innovations include new voice search and SEM studies presented at SMX Advanced, the rollout of Instagram branded content ads, and native advertising becoming a more impactful display format as it gains more traction. Source: Hotel Marketing The top 5 things you need to know now in hotel digital marketing: June Edition
Finding new ways to drive ADR An Open Pricing strategy enables you to yield each segment, channel and room type independently in real time, rather than setting rates tiered off a Best Available Rate (BAR) benchmark. Source: Hotel Marketing Finding new ways to drive ADR
Baidu suspends operation of travel platform Baidu will suspend operation of its travel information platform Baidu Travel on June 30 due to “business adjustments." Source: Hotel Marketing Baidu suspends operation of travel platform
The impact of technology on hotel sales and marketing Hospitality sales and marketing in the 21st century is a much more vibrant, complex activity, populated by multifaceted stakeholders at every level of the industry. Source: Hotel Marketing The impact of technology on hotel sales and marketing
