WeChat hotel marketing agency raises .5 million Zhiketong, a Beijing-based provider of direct marketing services for upscale hotels using WeChat, has secured $42.5 million in a Series C funding round. Source: Hotel Marketing WeChat hotel marketing agency raises .5 million
Trade war with China projected to cost U.S. billions in lost tourism dollars The Trump administration's bitter trade feud with China could deliver another economic blow by quashing Chinese tourism in the U.S. Source: Hotel Marketing Trade war with China projected to cost U.S. billions in lost tourism dollars
Google wants industry-wide standards to balance privacy and ads personalization The company is starting an ambitious and difficult conversation about how to preserve data-driven advertising while giving users more control. Source: Hotel Marketing Google wants industry-wide standards to balance privacy and ads personalization
The Q3 Hotel Digital Marketing White Paper This month NextGuest Digital takes a look at alternatives to standard loyalty programs, the importance of data privacy, the continued rise of metasearch, and more. Source: Hotel Marketing The Q3 Hotel Digital Marketing White Paper
