Where are hotel website visitors coming from? Data gathered by Sabre Hospitality Solutions across thousands of website sessions shows how the ways guests shop are changing, giving us a view of that evolution in consumer behavior. Source: Hotel Marketing Where are hotel website visitors coming from?
OTAs need to reinvent themselves to fend off rising costs and Google The success of online travel agencies to make consumers aware of the benefits of comparison shopping is coming back to haunt them. Travelers just don't need them as much anymore. Source: Hotel Marketing OTAs need to reinvent themselves to fend off rising costs and Google
10 ways to improve your hotel's click-through rate User behavior at its most basic is predictable. There are proven ways of ensuring that you have the best chance of getting a user to click on your links, images, and advertisements. Source: Hotel Marketing 10 ways to improve your hotel's click-through rate
STR acquired for 0M Real estate analytics group CoStar has paid $450 million to acquire STR, formerly Smith Travel Research. Source: Hotel Marketing STR acquired for 0M