IHG outlines brand portfolio strategy, second phase of Concerto roll out The ongoing rollout of IHG’s cloud-based Concerto guest-reservation system – the first phase was launched in 2018 – plays an important role in executing the company's growth strategy. Source: Hotel Marketing IHG outlines brand portfolio strategy, second phase of Concerto roll out
Revenue Management: Strategies to boost your topline revenue by 20-30% Now, more than ever, revenue management is the cornerstone of running a successful, profitable, hotel. Source: Hotel Marketing Revenue Management: Strategies to boost your topline revenue by 20-30%
Why content marketing matters more now than ever before The crafting and sharing social posts, videos, blogs and like online content is key to driving brand awareness in the digital age. Source: Hotel Marketing Why content marketing matters more now than ever before
Spain’s hoteliers fear hard Brexit, hope for a deal If the United Kingdom leaves the European Union without a negotiated settlement to avoid a “hard” Brexit, the Spanish hotel sector fears it will take a big hit. Source: Hotel Marketing Spain’s hoteliers fear hard Brexit, hope for a deal