Best practices for successful hotel metasearch efforts Having a robust digital strategy not only allows for potential guests to easily find your property but allows you to properly compete with OTA’s within the various digital channels. Source: Hotel Marketing Best practices for successful hotel metasearch efforts
Japan: Rakuten, Expedia and Booking.com under suspicion of room price fixing The companies are suspected of signing contracts with hotels asking that they be allowed to offer lower rates or the same as those offered by the facilities themselves through their own websites or on other competing websites. Source: Hotel Marketing Japan: Rakuten, Expedia and Booking.com under suspicion of room price fixing
Is Accor the next Starwood? What’s next for hotel mergers Whether or not Accor is in play, it’s clear that the hotel industry as a whole is still very much in a consolidation phase. Source: Hotel Marketing Is Accor the next Starwood? What’s next for hotel mergers
The decline of rate parity clauses and what this means for hotels As more nations restrict rate parity agreements, hoteliers enjoy a new dynamic that supports channel-specific rates. Source: Hotel Marketing The decline of rate parity clauses and what this means for hotels