Booking.com invests in traffic for home-rental listings The company is ramping up brand advertising to get more people to book directly on its site. Source: Hotel Marketing Booking.com invests in traffic for home-rental listings
Airbnb's fastest growth is in emerging markets Forget SF and New York, the future of Airbnb is in Kathmandu and Lima. Source: Hotel Marketing Airbnb's fastest growth is in emerging markets
3 ways the digital traveler is changing – and 3 ways marketers can keep up The digital revolution has transformed the travel industry. McKinsey’s Alex Dichter digs into the data to understand what these changes mean for marketers. Source: Hotel Marketing 3 ways the digital traveler is changing – and 3 ways marketers can keep up
BCD Meeting & Events reports record growth The meetings and events specialist’s footprint grew 218 per cent and it implemented a suite of expanded products and services – now serving clients in more than 50 countries worldwide. Source: Hotel Marketing BCD Meeting & Events reports record growth