How to get the most out of the new Google hotel search interface The new design now displays four hotels instead of three and has updated filters available to the user, all in an effort to help people easily find the hotel that best fits their needs. Source: Hotel Marketing How to get the most out of the new Google hotel search interface
Hotels: Overcoming personalization’s creepiness factor The hotel industry’s innovation challenge was on full display at last week’s HSMAI Digital Marketing and Strategy Conference in New York City. Source: Hotel Marketing Hotels: Overcoming personalization’s creepiness factor
Hotel CEOs: Loyalty and distribution still top of mind Speakers at the Americas Lodging Investment Summit talked a lot about the intersection of loyalty and distribution, including how to court the most high-value and loyal guests. Source: Hotel Marketing Hotel CEOs: Loyalty and distribution still top of mind
Consumers don’t believe the chatbot hype Forrester Analytics data shows very clearly that, to consumers, your chatbot isn’t exactly “swipe right” material. Source: Hotel Marketing Consumers don’t believe the chatbot hype
