US hotels exceed expectations in April despite Easter A weaker-than-expected March set the table for a weak April, but U.S. hotel performance exceeded expectations even as ADR growth continues to slow. Source: Hotel Marketing US hotels exceed expectations in April despite Easter
Generation Alpha playing increasing role in travel decisions Though travel marketers often talk about appealing to millennial / Gen Z consumers, new research by Expedia suggests the younger Generation Alpha are increasingly influencing travel purchase decisions. Source: Hotel Marketing Generation Alpha playing increasing role in travel decisions
5 psychological triggers to increase bookings on your website When potential customers are checking out your hotel against the competition, you need every advantage you can get. Source: Hotel Marketing 5 psychological triggers to increase bookings on your website
Airbnb testing HotelTonight integration The next phase in Airbnb’s growth is taking shape as it begins to add a limited number of hotels that also participate in newly acquired HotelTonight. Source: Hotel Marketing Airbnb testing HotelTonight integration
