Next-gen hotel websites: The secret to converting digitally savvy travelers The Amazons and Netflixes of the world have spoiled travelers. Unfortunately, most independent hotels still rely on what can best be described as brochureware websites. Source: Hotel Marketing Next-gen hotel websites: The secret to converting digitally savvy travelers
Google updates qualified rates in hotel ads on desktop A qualified rate is a type of fenced rate that is shown to the user when a reduced loyalty program price is available through the property’s official site. Source: Hotel Marketing Google updates qualified rates in hotel ads on desktop
Oyo CEO shares plan for making the ‘most-loved’ brand In merely five years, India’s Oyo Rooms has grown from one property to more than 12,000 rooms in more than 500 cities. Its mission? To become “the most-loved hospitality brand in the world." Source: Hotel Marketing Oyo CEO shares plan for making the ‘most-loved’ brand
Why Book Direct? Highlights From HSMAI Europe’s ROC & DOC 2019 At 2019’s HSMAI ROC & DOC conference, 80 DAYS’ Chris McGuire hosted a series of roundtable discussions about the challenges and opportunities for hotels to drive direct bookings. Source: Hotel Marketing Why Book Direct? Highlights From HSMAI Europe’s ROC & DOC 2019
