How Google’s latest experiments with metasearch could impact hotels Just a few weeks ago, Google began testing a new hotel pricing and availability graph, which if successful could see a hotel’s organic traffic to decrease. Source: Hotel Marketing How Google’s latest experiments with metasearch could impact hotels
Accommodation growth to drive Ctrip’s Q2 results Ctrip says that accommodation generated $425 million, a 21% increase over a year earlier, primarily driven by an increase in accommodation reservation volume. Source: Hotel Marketing Accommodation growth to drive Ctrip’s Q2 results
Google pulls even with Kayak in airline referrals Making a huge leap forward over the past 12 months, Google is sending almost equal levels of traffic to airline websites as Kayak. Source: Hotel Marketing Google pulls even with Kayak in airline referrals
How tech influence influences overtourism According to eMarketer, you can’t talk about overtourism without mentioning Airbnb, Instagram and Facebook. Source: Hotel Marketing How tech influence influences overtourism