Best Western CEO on how WorldHotels buy fits strategy David Kong expects his company’s acquisition will allow WorldHotels’ membership to double, while offering a positive “halo effect” to current Best Western members. Source: Hotel Marketing Best Western CEO on how WorldHotels buy fits strategy
Marriott tests new pod format around Oscars to drive interest in Bonvoy By rolling out a new campaign around the closely-watched Oscars broadcast, Marriott could drive greater awareness and consumer interest in Bonvoy. Source: Hotel Marketing Marriott tests new pod format around Oscars to drive interest in Bonvoy
Tell your story through Instagram stories As Facebook continues its frightening mission of taking over the world as we know it, we can’t help but notice the continual rise of stories throughout the vast universe of social media. Source: Hotel Marketing Tell your story through Instagram stories
Interview: Cyril Ranque, President, Expedia Group Lodging Partner Services Expedia Group Lodging Partner Services (LPS) is responsible for sourcing lodging supply that reaches travellers in more than 70 countries through all of the Expedia Group brands. Source: Hotel Marketing Interview: Cyril Ranque, President, Expedia Group Lodging Partner Services
