TripAdvisor evolution could benefit travel agents TripAdvisor’s announcement that it intends to become the ‘Facebook of travel’ is being tipped as an opportunity for agents to establish themselves as influencers on the world’s most-used travel site. Source: Hotel Marketing TripAdvisor evolution could benefit travel agents
The case for hotel distribution mapping What if you could ensure your properties are always available for sale, properly displayed by your distributors, automatically giving you a competitive advantage? This is what distribution mapping allows hotel suppliers to do. Source: Hotel Marketing The case for hotel distribution mapping
Google Hotel Ads now include room pictures They are part of the Room Booking Module, the newest feature the company has added to its Google Hotel Ads product. Source: Hotel Marketing Google Hotel Ads now include room pictures
TripAdvisor on moving from user reviews toward professional content Instead of relying on user review, the new TripAdvisor will add tips from publishers such as National Geographic, Condé Nast Traveler, the Travel Channel, Business Insider, and PopSugar, for example. Source: Hotel Marketing TripAdvisor on moving from user reviews toward professional content