Facebook tells travel sector to be more aggressive on mobile The travel sector must be more aggressive on mobile which has fragmented the customer journey, Facebook told last week Phocuswright Europe conference in Amsterdam. Source: Hotel Marketing Facebook tells travel sector to be more aggressive on mobile
OpenTravel Alliance releases 2018A 2.0 object model publication for hospitality Functions of the 2018A Object Suite Publication include searching for hotels, checking availability, creating offers and orders and booking reservations. Source: Hotel Marketing OpenTravel Alliance releases 2018A 2.0 object model publication for hospitality
Most GDPR emails unnecessary and some illegal, say experts Many companies, acting based on poor legal advice, a fear of fines of up to €20m and a lack of good examples to follow, have taken what they see as the safest option for hewing to the GDPR: asking customers to renew their consent for marketing communications and data processing. Source: Hotel Marketing Most GDPR emails unnecessary and some illegal, say experts
EU blocking cities’ efforts to curb Airbnb The explosive rise of short-stay Airbnb holiday rentals may be shutting locals out of housing and changing neighbourhoods across Europe, but cities’ efforts to halt it are being stymied by EU policies to promote the “sharing economy”, campaigners say. Source: Hotel Marketing EU blocking cities’ efforts to curb Airbnb