How hoteliers can navigate constant distribution change As hotel brands lure more guests to direct channels, new third-party intermediaries emerge and existing platforms merge or change, it’s important for hoteliers to remain focused on their core job of taking care of guests while recognizing different distribution channels offer different opportunities and challenges. Source: Hotel Marketing How hoteliers can navigate constant distribution change
Priceline celebrates 20th anniversary with million in savings over 20 days To thank travelers on the eve of its 20th anniversary, priceline today introduced the “Tweniversary” campaign, which includes 20 consecutive days of deals, and extensive discounts across all of priceline. Source: Hotel Marketing Priceline celebrates 20th anniversary with million in savings over 20 days
Quality of life ‘critical’ to business traveler satisfaction According to new research, business travellers are increasingly demanding to control their own travel experiences, with travel managers seeing the importance of balancing policy with quality of life and autonomy on the road. Source: Hotel Marketing Quality of life ‘critical’ to business traveler satisfaction
How hoteliers can protect loyalty programs from fraud The hotel industry, in general, is a popular target for hackers looking to steal personally identifiable information about guests and staff. One area of potential vulnerability that’s being exploited is hotel brand loyalty programs. Source: Hotel Marketing How hoteliers can protect loyalty programs from fraud