Hospitality starts online At last weeks Triptease Direct Booking Summit, hotel marketers were warned to take greater control of their distribution or risk “coming a cropper” when the next economic downturn hits. Source: Hotel Marketing Hospitality starts online
Rethinking travel marketing for an era of infinite customer touchpoints The travel industry has officially entered the era of “omnichannel” marketing, a time when every screen, every device, and every customer interaction is an opportunity to connect with travelers. Source: Hotel Marketing Rethinking travel marketing for an era of infinite customer touchpoints
Package holiday changes to benefit millions of travelers The new EU Package Travel Directive, which came into force last weekend, confers travellers with all the consumer protection that traditional package holidays have always provided. Source: Hotel Marketing Package holiday changes to benefit millions of travelers
Airbnb courts sublets with Century 21 partnership in France With this partnership, Airbnb is officially positioning itself as a conduit for longer-term tenants interested in leveraging Airbnb to sublet their homes for up to 120 days each year. Source: Hotel Marketing Airbnb courts sublets with Century 21 partnership in France