Using occupancy data to improve metasearch performance Occupancy-based bidding is leveraging the occupancy data that you already own and the bidding tools available on metasearch publishers to shift your bids and budget to in-need markets and properties. Source: Hotel Marketing Using occupancy data to improve metasearch performance
Corporate room nights increased in 2017 The 2017 Hotel Market Report by Advantage Travel Partnership reveals that the number of booked corporate room nights increased by 8.4 per cent in 2017. Source: Hotel Marketing Corporate room nights increased in 2017
Travelport and Priceline extend technology and content partnership The two companies have signed a long-term renewal agreement for Travelport to continue providing pricing, booking and ticketing technology and content to Priceline. Source: Hotel Marketing Travelport and Priceline extend technology and content partnership
Radisson brand getting a makeover in the U.S. Radisson Hotel Group will overhaul its flagship Radisson brand in the U.S., and the company anticipates the project will result in the removal of 10% to 15% of noncompliant hotels. Source: Hotel Marketing Radisson brand getting a makeover in the U.S.