Ctrip teams with Hyatt to open its first flagship store The online flagship store allows over 300 million Ctrip members to access Hyatt hotels in the Greater China region and will extend to Hyatt hotels globally in the near future. Source: Hotel Marketing Ctrip teams with Hyatt to open its first flagship store
Phocuswright Europe: Three things we learned in Amsterdam last week The activities sector is flourishing, with players large and small taking steps to better explore its potential. And, we know from previous research that travelers rank activities and experiences at the top of choosing their travel destinations. Source: Hotel Marketing Phocuswright Europe: Three things we learned in Amsterdam last week
Google testing variable hotel occupancy in Germany All metasearch publishers except Google have offered an occupancy designation for a while. Google.de users are now able to designate single, double, triple, or quadruple occupancy within the knowledge panel. Source: Hotel Marketing Google testing variable hotel occupancy in Germany
How Google’s organic search results have become ineffective for hotels A former tourism student from the University of Iceland and an IT administrator in the Spanish island of Tenerife, analyzed SERPS on Google to see to what extent hotel brands in the region were featuring in organic search on Google. The answer: very little. Source: Hotel Marketing How Google’s organic search results have become ineffective for hotels