Just how bad is business travel for your health? Here’s the data. Harvard Business Review investigated the link between business travel and chronic disease conditions and found a strong correlation between the frequency of business travel and a wide range of physical and behavioral health risks. Source: Hotel Marketing Just how bad is business travel for your health? Here’s the data.
Translation technology can help travel sites maximise their reach According to research, approximately 70% of internet users aren’t native English speakers. This can be very limiting for both businesses and their customers, especially within the travel industry. Source: Hotel Marketing Translation technology can help travel sites maximise their reach
Why hotel brands should really be scared of Expedia What is preventing OTAs from initiating their own hotel brands, just like the Marriotts and Hiltons of the world? Source: Hotel Marketing Why hotel brands should really be scared of Expedia
The value of hotel-direct bookings is measured by more than numbers In addition to the data science involved in revenue strategy, customer relationships matter a great deal to a hotel’s success. Source: Hotel Marketing The value of hotel-direct bookings is measured by more than numbers