Low-commission Hotel Bonanza tempts hotels from ‘big two’ OTAs An online booking platform for hotels is hoping to take on the big two OTAs with a promise not to raise the level of commission past 8%. Source: Hotel Marketing Low-commission Hotel Bonanza tempts hotels from ‘big two’ OTAs
Marriott Hotels inspires new perspectives with TED partnership The partnership brings creatively curated TED Talks to guest rooms, TED Fellows salons at hotels in popular destinations worldwide, plus thoughtful blog posts and original quotes to guests at various touch points in the hotel. Source: Hotel Marketing Marriott Hotels inspires new perspectives with TED partnership
Booking.com claims it beats Airbnb in alternative accommodations listings Until now, Booking.com has been perceived as mainly offering hotel listings, a perception it is aggressively trying to change. One reason the company switched to “reported listings” – from “total properties” – in an effort to emphasize that it competes directly with Airbnb. Source: Hotel Marketing Booking.com claims it beats Airbnb in alternative accommodations listings
Travel companies grapple with customer data and the creep factor With data breaches increasingly in the news and customers less trusting than ever, is the travel industry’s ‘new gold’ too much like hard work? Source: Hotel Marketing Travel companies grapple with customer data and the creep factor