Why less choice is the new value in travel Giving travellers more choice is often touted as the way to personalisation, customer loyalty and more sales. If only it were so simple. Source: Hotel Marketing Why less choice is the new value in travel
Black Friday promotions now vital for travel industry The period encompassing Black Friday and Cyber Monday has gone from being an annoying sales gimmick to an important travel booking period, and travel companies have increased their promotional efforts to draw business during this period. Source: Hotel Marketing Black Friday promotions now vital for travel industry
Style and meaning are necessities for boutique hotels Boutique is about design and lifestyle, but hoteliers and developers must not forget why they are building these properties in the first place. Source: Hotel Marketing Style and meaning are necessities for boutique hotels
Adobe’s high-tech travel industry upgrades The travel industry is incredibly competitive, and Adobe is helping companies better understand their customer base through the use of analytics. Source: Hotel Marketing Adobe’s high-tech travel industry upgrades