Translation technology can help travel sites maximise their reach According to research, approximately 70% of internet users aren’t native English speakers. This can be very limiting for both businesses and their customers, especially within the travel industry. Source: Hotel Marketing Translation technology can help travel sites maximise their reach
Why hotel brands should really be scared of Expedia What is preventing OTAs from initiating their own hotel brands, just like the Marriotts and Hiltons of the world? Source: Hotel Marketing Why hotel brands should really be scared of Expedia
The value of hotel-direct bookings is measured by more than numbers In addition to the data science involved in revenue strategy, customer relationships matter a great deal to a hotel’s success. Source: Hotel Marketing The value of hotel-direct bookings is measured by more than numbers
Hotel rates and bookings continue growth throughout first half of 2018 According to new TravelClick data, North American hoteliers continue to experience significant growth in the second quarter of 2018 across all travel segments, up 2.7 percent in average daily rates and 1.4 percent in bookings. Source: Hotel Marketing Hotel rates and bookings continue growth throughout first half of 2018